Natural Ingredients - Our premium food is made from all natural ingredients with added vitamins and minerals. There are no chemicals, artificial ingredients, additives, colors or preservatives. All recipes are grain-free and gluten-free.
Made in New Zealand - All ingredients are non-GMO and sourced from quality farms in New Zealand. All animals are pasture raised, and are not fed any grains or given antibiotics of any kind.
Extremely Palatable - A great choice for all animals, including picky eaters or senior cats who have lost interest in their food.
Vital Nutrients - Our recipes include vital organs and bones including the liver, lungs, heart and ground bone of lamb. Our chicken recipes include the heart and ground bone of chicken.
Suitable for All Life Stages - The nutritional requirements of your pet varies at different life stages (i.e. growing, adult, senior, pregnant or lactating). Our recipes are formulated to meet the nutritional requirements for all stages of an animal's life according to the American Association of Feed Control Officials (AAFCO).
GRAIN FREE CAT FOOD WITH CAGE FREE CHICKEN: Instinct Original dry cat food is made with 81% real animal ingredients and nutritious oils, 19% vegetables, fruits and other wholesome ingredients. Responsibly sourced cage free chicken is the #1 ingredient.
NATURAL CAT FOOD: Instinct Original dry cat food is high protein cat food made with probiotics to support healthy digestion and omegas for skin & coat. Made without grain, potato, corn, wheat, soy, by-product meals, artificial colors or preservatives.
THE FIRST RAW COATED KIBBLE: Our grain free cat food offers balanced nutrition for all cats, including indoor & kittens. Each piece of kibble is coated in freeze dried raw for nutrition & taste. Delicious, healthy flavor that even picky kitties will love.
POWER OF RAW INGREDIENTS: Our cat food is made with the pure, real nutrition of raw. Raw is natural, made from real meat & whole food ingredients, protein packed & minimally processed. Made in the USA with the finest ingredients from around the world.
INSTINCT, THE RAW BRAND: We craft dry & wet cat food from real ingredients. Compare Instinct to Blue Buffalo, Fancy Feast, Hills Science Diet, Royal Canin, Rachel Ray, Natural Balance, Merrick, Purina One, Friskies, Wellness, Iams, Purina Beyond & Weruva.